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Using Feature Flags for Experimentation and Growth Hacking

· 6 min read
David Herbert
Changing the world, one line of code at a time

Experimentation, at its core, is about navigating through the unknown, testing new ideas, and iterating based on feedback and results. It's a practice that could be applied to the business world, where hypotheses are formed, tested, validated, or refuted. This approach is crucial in an environment where customer preferences and market dynamics constantly shift rapidly.

Feature flags for experimentation and growth hacking cover